How often should mobile apps be updated? To help answer this question, we analyzed the Top 100 Free, Paid, and Grossing apps (as of August 8th, 2019) and their version update history. When we sliced the data by app category and looked at the top 10 apps in each, we found meaningful differences between the categories.…
It’s a challenge for every mobile team to get their app noticed in the middle of the 2.46 million apps on the Google Play store and 1.96 million apps on the App Store. It is an equally huge challenge to retain your users after they do download your app. Qualitest reports that 88% of app…
Targeting techniques are essential for survey success. While it’s critical to get the framing and wording of your questions right, they only work if you send your surveys to the right people at the right time. Knowing when to send your mobile survey is necessary for getting the feedback you want. With Instabug, you can…
Launching surveys is just one of the ways you’ll make sure you’re getting the feedback you need to put out a great product. Instabug is loaded with different types of surveys, and you can boost their effectiveness by customizing them to your own brand and experience. There are custom surveys, NPS surveys, and app rating…
In-app surveys are super easy to write, send, and analyze with Instabug. You can ship straightforward surveys without making any code changes, and you also have the option to get more granular with when, where, and to whom you show your surveys. Engaging and understanding your app users is now easier than ever. Let’s walk…
Crashes are a universally negative experience for users. Unlike bugs, crashes completely end the user session and a study shows that 80% of users will only attempt to use a problematic app three times or less before uninstalling. When your app crashes, you’ll want to have a crash reporting tool in place to send you…
User feedback is the lifeblood of app iterations. Imagine releasing your app without any internal or external feedback about how it was received. There would be no way to know if your app needs critical bug fixes, if new features are failing, or if any improvements are needed. This post will go over the relationship…
Surveys give product managers a powerful method for getting in touch with their target audiences so they can learn about them and assess their needs and preferences. The easiest way to get high response rates and rich answers is by asking your users survey questions right in your app. Instabug’s in-app surveys can be used…
What does it mean to “close the loop”? If we’re talking electricity, it takes a closed loop to complete the circuit and light up the room. The same can be said for user feedback. If you’ve sent out in-app customer experience surveys, you’ve begun the feedback process. And that’s great—the feedback that comes from surveys…
User satisfaction is one of the biggest variables that will determine if your app will flourish or flop. Given the personal nature of what makes a successful app experience, one of the most effective and efficient ways to learn what your users need is through surveys. In this blog post, we’ll identify the five basics…
Great customer support starts before your users ever get in touch with you. It all begins as soon as something happens that prompts a user to reach out. Whether it’s a software bug, a product support question, a payment problem, or a suggestion, they need a simple way to communicate with your team. And your…
Let’s talk about product discovery. Generally this is seen as the research and validation phase before development and release. Sounds like just another step in the plan, right? But today’s most agile companies don’t break research, development, and release into three distinct phases anymore. They’re continuously iterating, yet they’re not doing it blindly. They’ve turned…