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mobile app performance engineering

Mobile App Performance Testing and Engineering

App QualityBy Nezar MansourFebruary 12, 2020

Innovations like 5G and AI are transforming the world of mobile app testing. However, while those technologies have yet to reach mass adoption, software performance engineering is becoming the norm. For mobile teams big and small, it’s important to know the differences between performance engineering and performance testing. In this article, we will take a…

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manual vs automated testing mobile apps

Manual Vs. Automated Testing for Mobile Apps

App QualityBy Nezar MansourFebruary 11, 2020

Testing is often found to be one of the biggest bottlenecks when it comes to the software development life cycle, and with the constant pressure for speed and coverage in QA, automated testing is often used to complement manual testing. There are inherent strengths and weaknesses in manual and automated testing that cannot be overlooked. In…

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how to improve aso

How to Improve ASO With Mobile App Testing and Reviews

App DevelopmentBy Nezar MansourFebruary 11, 2020

Becoming a successful app in either app store is a huge challenge. Android users are now able to choose between 2.46 million apps, while Apple users enjoy the second-largest catalog at almost 1.96 million available apps. Simply getting noticed is a critical problem, and app store optimization (ASO) aims to solve it. Our research into…

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mobile app update

Here’s What to Do After Updating Your Mobile App

ProductBy Charlotte SwanFebruary 7, 2020

When you update your mobile app, it shows your users that you care about improving the quality of their experience. But pushing your new versions to the app stores isn’t the end of the update process—it’s the beginning. There’s more to do in order to maximize the impact of your update. So what do you…

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mobile app onboarding

Mobile App Onboarding Best Practices

App DevelopmentBy Nezar MansourFebruary 6, 2020

Retaining users has always been the challenge of any app. Getting them through the door is one thing but keeping them is another. Localytics reports that 71% of all app users churn within 90 days. One reason why users might abandon an app is lack of understanding about how to use it and get the most…

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nps for mobile apps

How NPS for Mobile Apps Predict Growth

User FeedbackBy Charlotte SwanFebruary 4, 2020

Today, let’s talk about Net Promoter Scores and why they’re an essential part of your product management toolkit. Two-thirds of Fortune 1000 companies use NPS surveys, and they’re one of Instabug’s most popular user feedback features. So what’s the big deal with NPS? Long story short, they’re easy and effective. These simple 1-2 question surveys…

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release cordova app

How to Release Your Cordova App for iOS and Android

App DevelopmentBy Nezar MansourFebruary 3, 2020

So you’ve built a Cordova app and you’re ready to release it out into the world — congratulations! This guide will show you how to deploy your Cordova app on the App Store and Google Play.   How to release your Cordova app for iOS   Prerequisites Have a Cordova project with an iOS app Make…

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user feedback mobile app product roadmap

Your Mobile App Product Roadmap and User Feedback

User FeedbackBy Charlotte SwanJanuary 29, 2020

How much influence should users have on your final product? There’s no one-size-fits-all answer to this question, but it’s generally accepted that your user feedback should influence your product development… without driving the train. Hearing the customer voice is crucial to building an app that users love, but balancing feedback with overall strategy can be…

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in-app feedback

Why Every Mobile Product Manager Needs an In-App User Feedback Tool

User FeedbackBy Charlotte SwanJanuary 28, 2020

One of the most important steps in the mobile development process is gathering app user feedback. Getting in touch with the client’s point of view is crucial to building an app with happy users. And for product owners, finding that viewpoint is essential to your success. But what’s the best way to hear from your…

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analyzing user feedback mobile app

How to Analyze User Feedback for Your Mobile App

User FeedbackBy Charlotte SwanJanuary 27, 2020

If you’re using an in-app feedback tool, you’re bound to see an increase in your feedback amounts (some Instabug users report receiving over 750% more feedback!). This bump in responses is great, but what do you do with it all? How do you turn all these words into actionable data? Let’s take a look at…

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qualitative feedback mobile app

Types of Qualitative Feedback You Need for Your Mobile App

User FeedbackBy Charlotte SwanJanuary 24, 2020

Part of the challenge of building a mobile app is creating a product that’s both useful and beloved by your users. So how do you discover what your customers want? You’ll start with research, of course. From gathering usage statistics to asking for user feedback, data collection will help you make smarter and better-informed decisions.…

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gdpr compliant sdks

Mobile SDKs and GDPR Compliance

App DevelopmentBy Sherief Abul-EzzJanuary 23, 2020

There is no question that the EU’s General Data Protection Regulation (GDPR) has been one of the most feared, anticipated, and talked about set of regulations. Now, more than a year after GDPR was introduced, we can see the impact it has had on the way companies do business.   Enforcement of GDPR The GDPR’s…

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