Before you start your beta test, you must understand the difference between technical and marketing beta tests to be able to plan your beta test accordingly. These two types of beta tests have completely different goals and requirements and if you do not take their needs into account it can seriously affect your beta test…
Tracking the right metrics enables you to monitor the progress of your beta test and steer it towards success. After the test is completed, analyzing the data you collect from it unlocks further insights that you can use to improve future iterations of your app and its beta test. Besides the KPIs and metrics you…
Beta testing is a low-cost tactic for squashing bugs and getting early feedback from your users to help you avoid costly errors before releasing your app. In Clutch’s 2017 survey about the costs of developing an app, 32% of app development companies reported that the “testing and deployment” stage cost less than $5000. Naturally, the…
Before launching your app in beta, you need to make sure you are ready for the road ahead. You only get one chance to launch, and a few missed details can potentially ruin your beta test’s success. In this post, we have compiled a checklist of everything you need to have ready before announcing your beta…
One of the challenges you will encounter when planning your beta test is finding the right testers for your app. Finding and recruiting a beta testing community of willing testers who also fall under your product’s target market is sometimes tricky. This is an easier challenge to overcome if your app is already on the…
How to keep beta testers engaged is a very common challenge facing app developers and product managers. If you’ve conducted a beta test for your app, you’ve probably seen how testers’ activity tends to fizzle out quickly. More often than not, this is caused by a lack of adequate response to user feedback. Failing to…
One of the biggest challenges of beta testing is that there are no established standard processes. The main reason for this lack of standard procedure is that optimal beta testing processes tend to vary wildly with differing scenarios. At Instabug, we have helped hundreds of companies shape their beta testing programs. Today we will take…
Deciding on a bug tracking tool to use for the development of your app can be confusing. The sheer amount of tools that have surfaced in the recent years and the similar functionalities they offer can make it difficult to determine which one will be best for you and your team. Bug trackers are essentially…
So you’ve received your app’s first bug report, congratulations! Now what? You have to find the best way to handle your bug reports to make sure all the effort you and your testers have made pays off. Let’s take a look at an app bug’s life cycle from the moment it is reported until it is…
What is the difference between alpha vs beta apps, and nightly vs production builds? With so many names and varying definitions across industries, identifying the purpose and process of mobile app builds can get confusing. Here, we will discuss what a build is and examine alpha, beta, nightly, and production builds: their position in the…
Although the term only started to appear around the 1980s, “dogfooding” has rapidly risen to “best practice” status. Its adoption and praise of dogfooding by small teams to tech giants like Google and Amazon prove that it is more than a buzzword. Finding external testers that are responsive and deliver quality feedback is an industry-wide challenge…
Taking care of goal setting, coordination, and collecting and acting on user feedback, a beta test manager is what stands between a successful beta test and a waste of time and resources. Beta tests are full-blown projects in their own right and they deserve to be treated as such. A common mistake companies make is to…