Since the rise of web 2.0, the practice of beta testing has steadily been gaining in popularity. However, the confusion about what beta testing really is and what benefits it can offer has been increasing at almost the same pace. What Is Beta Testing? There is no standard for what a beta…
Beta tests sometimes seem like complex affairs, but in reality, they are quite simple and can be done for little to no cost. In fact, beta testing is considered a low-cost tactic to test your app and collect user feedback. The word “free” often translates into more work and time, and you will need to…
Beta testing is well known as a way to weed out the bugs and crashes that are still hiding in your code. The benefits of beta testing as a marketing tool have also started to get more attention recently, with many examples of apps that used beta tests to drive wide adoption. But beta testing…
Although the practice of beta testing has been around for quite a while, it has only recently started to gain traction and popularity. With the emergence of SaaS tools that facilitate the beta testing process, beta testing has become easier than ever and its adoption as a practice is rapidly increasing. Due to their lack…
Before you start your beta test, you must understand the difference between technical and marketing beta tests to be able to plan your beta test accordingly. These two types of beta tests have completely different goals and requirements and if you do not take their needs into account it can seriously affect your beta test…
Tracking the right metrics enables you to monitor the progress of your beta test and steer it towards success. After the test is completed, analyzing the data you collect from it unlocks further insights that you can use to improve future iterations of your app and its beta test. Besides the KPIs and metrics you…
Beta testing is a low-cost tactic for squashing bugs and getting early feedback from your users to help you avoid costly errors before releasing your app. In Clutch’s 2017 survey about the costs of developing an app, 32% of app development companies reported that the “testing and deployment” stage cost less than $5000. Naturally, the…
Before launching your app in beta, you need to make sure you are ready for the road ahead. You only get one chance to launch, and a few missed details can potentially ruin your beta test’s success. In this post, we have compiled a checklist of everything you need to have ready before announcing your beta…
One of the challenges you will encounter when planning your beta test is finding the right testers for your app. Finding and recruiting a beta testing community of willing testers who also fall under your product’s target market is sometimes tricky. This is an easier challenge to overcome if your app is already on the…
How to keep beta testers engaged is a very common challenge facing app developers and product managers. If you’ve conducted a beta test for your app, you’ve probably seen how testers’ activity tends to fizzle out quickly. More often than not, this is caused by a lack of adequate response to user feedback. Failing to…
One of the biggest challenges of beta testing is that there are no established standard processes. The main reason for this lack of standard procedure is that optimal beta testing processes tend to vary wildly with differing scenarios. At Instabug, we have helped hundreds of companies shape their beta testing programs. Today we will take…
Deciding on a bug tracking tool to use for the development of your app can be confusing. The sheer amount of tools that have surfaced in the recent years and the similar functionalities they offer can make it difficult to determine which one will be best for you and your team. Bug trackers are essentially…